Wednesday, October 1, 2014
In early 2009, Seth and Deana Poston founded their Emergency Medical Services (EMS) Vehicle and Equipment dealership. Going by the name 911 Fleet and Fire Equipment, the dealership sells and services fire and rescue vehicles along with related fire-fighting and rescue equipment. Soon after starting 911 Fleet, Seth also formed Digi Graphics, ‘Digi’ for short. Digi specializes in customized vehicle lettering and wraps for the vehicles 911 Fleet sells, as well as for other retail customers.
In addition to running Alpha’s two divisions, Seth is a battalion chief with the City of Covington Fire Department. Seth and Deana are also raising a family of 4 girls. In 2013 Alpha was recognized as a first time Emerging 30 honoree.
While very hands-on, Seth has come to realize that not relinquishing control has hampered the ability of the companies to continue their growth. The current staff have been key to the company’s growth and success to date. However Seth said their continued growth is also going to depend on finding and keeping more qualified folks in the tech service area for Fleet 911.
For those starting out in business Seth suggested “finding a good CPA and listening.” Seth also suggested prayer, “for the business and your employees regularly.”
When asked about being an Emerging 30 honoree Seth said that this experience “has made us reflect on how blessed we are with the business. It is truly a gift from God.”
Written by Scott J. Malof, CPA/PFS, Malof & Associates CPAs, LLC